For Release: July 10, 2025
Contact: Steve Cooper, Editor GymCastic
CALIFORNIA—GymCastic unveiled the first major logo redesign since launching in 2012.
“When I hit record for the first episode of GymCastic over a decade ago it was out of pure passion,” said Jessica O’Beirne, founder of GymCastic. “I love the original logo made by Daniel Yanagi at Lakugaki. It worked great all these years and has become a recognizable symbol within the gymnastics community and beyond. We have big things planned for the future and we want a new design to reflect our growth.”
GymCastic worked with seasoned artist and graphic designer Victoria Fernandez to modernize the design, retain the legacy while also providing multimedia flexibility to serve future ambitions.
“GymCastic has given so much to the gymnastics community over the years. Collaborating with them felt natural. As both a fan and a designer, I couldn’t imagine a better fit. Together, we saw incredible potential for growth, and I’m excited to help bring that vision to life,” said Fernandez.
The circular design, microphone and gymnast silhouettes have all been updated and rebalanced. A new, custom-designed typeface has been added with subtle touches to reflect the consequential news organization we’ve become while retaining all the whimsy and flair that are staples of the show’s tone. The terminals at the end of several characters, including on the G, C, A and S include a rounded heel with toe point. The tittle above the I now includes a little sparkle (because everything is better with some sparkle).
The rethinking and rebalancing of the logo allows it to be flexible in its presentation. New color schemes can be applied across the entire design, such as these pride and metallic gold logos
or the gymnast silhouettes can be modified to take on the symbolism the moment requires, like these golden athletes.
“We wanted to make sure our refreshed logo worked in a variety of mediums, from holding space atop our website and the podcast charts to video splash screens and t-shirts,” said O’Beirne. “We break news; we preview, analyze and report the biggest events in the sport; and we connect directly with gymnasts and fans. At the end of the day the sport of gymnastics is dynamic and fun and we want our logo to encompass all of those things.”
About Jessica O’Beirne
Jessica O’Beirne is a creative entrepreneur, an activist and the founder and host of the GymCastic podcast, the most popular weekly gymnastics show in the world with a devoted following. In just 12 years, GymCastic has revolutionized gymnastics journalism by breaking critical news, amplifying athlete voices, and delivering in-depth analysis that has shaped the sport’s narrative and accountability worldwide. O’Beirne is a trusted source for journalists covering the sport. She has been featured in publications such as The New York Times, Vanity Fair, Wall Street Journal, The New Yorker, the BBC, Reuters and Associated Press and was featured in several documentaries including both of “Simone Biles Rising” (Netflix), “Golden” (Peacock) and “At the Heart of Gold” (HBO).
About Victoria Fernandez
Victoria Fernandez is a New York–based Mixed Media Graphic Artist originally from Mexico City. Since 2010, she has worked with clients such as NBC Universal, The Emmy’s, HBO, Telemundo and Paramount. Her work has appeared in Times Square and on national television.
Victoria is committed to making meaningful contributions to the fields of illustration, branding and entertainment as she continues to leverage her creative talents to bring innovative ideas to life. Learn more at her website https://making-air.com and follow her on Instagram: @making-air.
About GymCastic
Founded in 2012, GymCastic is the No. 1 gymnastics podcast in the galaxy. A weekly talk show with interviews, opinions and analysis for fans by the wittiest, wisest analysts in the game.
* * *
